Special award for the protection of ideas

Bag Flip
Frederik Strehlow, David Ertl

Skateboarding, the on-trend sport of the 1980s, is back in fashion among children and adults alike. Surprisingly unstylish and impractical, however, are the standard shoulder bags for transporting the boards. Frederik Strehlow from the Bremen City University of Applied Sciences and David Ertl have therefore designed the skateboard bag Flip under the label “Urban Ape”: it is light, no larger than a sheet of A4 paper and provides additional functions such as storage space for drinking bottles, mobile phones and keys. The bag can be quickly and easily fastened around the board with Velcro. With the help of a strap attached to two holding eyelets, it is transformed into a shoulder bag that fits snugly around the body and does not get in the way when skateboarding. This functionality is complemented with a visually appealing design, making Bag Flip an on-trend streetwear product. Sustainable, recycled fabrics are used for the bags, and every one is unique. Frederik Strehlow and David Ertl grew up together in the Weserbergland region. “With its many hills, it is not the best area for skateboarding” laughs Frederik Strehlow. With his experience in project management and marketing, he had already successfully advised his current partner David Ertl in the past, so they quickly joined up for his new idea Bag Flip. What do the two value about the skater community? “It’s all about being outside together and motivating each other. Skateboarding is a stress-free sport: everyone does their own thing, and there is nevertheless a feeling of togetherness” says Strehlow. And this is precisely what the Bag Flip bags are intended to symbolise. The upcoming test phase will show whether they will achieve the success they strive for.